Each workshop is a mix of instruction, discussion, interaction, collaboration, and experimentation. This is based on years of research into how you best learn new skills, since we’ve all had to suffer through more than enough dreadfully boring lectures. Each session is customized to suit your needs, as part of the booking request and initial planning strategy session.

Finally, Greg also does a limited amount of one-on-one coaching, largely by videochat.


The 5Ds

A 5-step innovation playbook for teams who need to solve problems and create new ideas quickly

The Great Collaborator

Be a contributor on any team who can work with everyone

Debate Skills for Creative Teams

Run meetings for creative teams that debate, critique, and strengthen ideas and prototypes

DemoDay: How to pitch ideas

“Making the case” for using persuasion, influence, storytelling, and humor


“Greg collaborated with me to develop a two-day retreat for the marketing, communications, and technology staff. He led a session on approaches to creative problem solving that became the focus of the meeting. He then facilitated a few hands-on projects to promote design-oriented thinking and better team collaboration. Greg’s energy and knowledge were instrumental in pulling off a retreat that everyone saw as a great success.”

Bryan Derr, Senior Executive for Marketing, Communications and Digital Engagement, National League of Cities

“I absolutely loved your presentation. You were one of the best speakers we’ve ever had. We do a meeting wrap-up with the full board at the end, and every board member said their favorite was you and the chance to work together in small, creative teams. It was a valuable experience for everyone! The “Idea-Driven Organization” process is going to be great to use again and again for making decisions with this board.”

Nancy Maier, MBA, Executive Director, Michigan Dental Association Foundation

“Our President-Elects needed a training that empowered them with the skills and knowledge to represent their local associations in the most favorable and positive light. Greg’s training delivered a tailored presentation that fit the specific needs of our incoming leadership and allowed them precious opportunity to practice their newly learned craft in a supportive environment.”

Steve McDonald, Education Director, Tennessee Realtors

It was interactive, varied, fun and helpful. Not just another public speaking training, he actually talked about messaging so it was as much about what you say as how you say it. I have a fear of public speaking and Greg did a great job getting participants to practice without it seeming scary or too on the spot. Please continue to invite Mr. Roth to provide public speaking presentations in the future!

Participant, George Washington University Trachtenberg School training

“I participated in Greg’s three-hour workshop, The Weekly Innovator, at ASAE’s Great Ideas 2019 Conference. He led us through 5 steps to come up with and test new ideas. I really enjoyed the session and took alot away from the experience, It was both fun and informative. In particular, I really liked the framework for working in small, cross-functional teams. It can be a challenge to manage different viewpoints in the innovation process, but this workshop actually encouraged it and showed how to navigate those differences. It’s a great way to develop ideas that have the potential to be truly innovative.”

Cameron Jacobs, Manager, Domestic Promotion,
USA Rice

“We brought Greg in as a messaging consultant and outside voice to help us refresh and focus our message. He looked at everything we did and proposed new ways to position our mission and our value. His insight and strategy improved the way ERIC — a membership advocacy organization for large employers – communicates. To put it another way, he helped us better understand what we do and why it is so valuable to members and prospective members. As a collaborator and speaking coach, he helped us develop everything from key messages to engaging presentations to full high-level speeches. He has a knack for taking what we’ve been saying the same way for too long and giving it a fresher, livelier, more-meaningful touch. His work was invaluable.”

Annette Guarisco Fildes,  President & CEO, The ERISA Industry Committee (ERIC)

“APDU’s messaging to our membership and potential members was tired and off target. Greg guided the APDU Board and staff as we refreshed our brand, appealed to new audiences, and improved the content of our communications and marketing instruments. His talent and vision were an integral part of our successful revitalization.”

Warren Brown, President, Association of Public Data Users

“Greg’s strength is his ability to lend wisdom and refined insight into whatever matter is at hand. As we deliberated challenges and issues associated with the chamber of commerce profession, Greg had a capacity to quickly crystallize the issue, and begin the problem-solving process.”

Michelle Young Hodges, Executive Director, Belle Island Conservatory